This four-hour presentation will be our third installment of Universal Tattooing in the beautiful and enchanted Edinburgh, Scotland. Having visited there for the first time last December, Laura and I feel compelled to return this year during the magical holiday season.

This will be the only presentation held in the United Kingdom and available to Europeans after an acclaimed success in Melbourne, Australia, in July 2024 and a sold-out event in Seattle this September. Join us for an enlightening four-hour seminar designed over the last five years specifically for tattooers who seek to elevate their craft through a deeper understanding of the mindsets and psychology behind what we do. This presentation will explore the profound impact of tattoos on both the artist and the client, emphasizing the importance of intention, connection, and purpose in your work.

Renowned for his transformative impact on the industry, Jeff Gogue will lead us through a four-hour discussion, blending his perspective with practical craftsmanship, sharing personal stories and insights, and celebrating 25 years of tattooing. Together, we will discover how to see the larger picture of what we do and why we do it—understanding the true significance of your art and creating meaningful and lasting impressions for our clients and community.

Among the discussion points

• Mindsets and Psychology in Tattooing: We'll explore how deep psychological perspectives and mindsets play a role in the tattooing process. What mental approaches should both the artist and the client bring to the table?

• Symbolism and Storytelling Through Art: Tattoos often go beyond the skin—they tell stories. We'll dive into how symbols, metaphors, and imagery can convey powerful messages and personal narratives.

• Designing for Impact: Whether it's a small, intricate piece or a full-body design, the way you plan and layout your tattoos matters. We'll discuss designing everything from tiny tattoos to full coverage.

• Building the Artist-Client Relationship: Understanding your client is key to creating meaningful tattoos. We'll talk about how to foster a strong, communicative relationship between the artist and the client.

• Creating Your Brand as an Artist: It's not just about the art—it's about who you are as an artist. We'll cover how to develop your persona and market yourself effectively in the tattoo industry.

Don’t miss this opportunity to connect with like-minded professionals. Sign up now to reserve your spot and take the first step towards a more enlightened and impactful tattooing journey—limited seating.

Following the seminar, we will host a happy hour to mingle and connect and will have a stocked merch table with T-shirts, stickers, and prints designed just for this event.

Sunday, December 8th 2024

Where: The Caves,8-10 Niddry St S, Edinburgh EH1 1NS, United Kingdom

Edinburgh, Scotland

10:30 am-5:00 pm

10:30 check-in time: Morning coffee, tea, and pastries.

11:00-1:00Seminar segment 1

1:00- 1:20Break

1:20-4:00Seminar segment 2

4:00-5:00 Social hour with drinks and appetizers.

*We will have a certificate of completion for continued education hours available to all attendees..

“ It’s a truly invaluable and powerful seminar” -Dan Mawdsley @danmawdsly_tattoo

“An amazing experience that I couldn’t recommend more!” - Matt Telford @matttelfordart

“Seminar was a much more thought-provoking experience than I could have anticipated. Finding a new outlook on tattooing and understanding more even a week later. A very powerful and humbling experience.” -Joshua Davis @twitch.tattoo